Posted: Tuesday, 20 July 2010

Babybel inflatable cheese rolling?!!...

You may have seen the latest TV advertising for 'Babybel' cheese but did you realise that the giant red inflatable cheese rolling down the hill was being guided by an Imagine operator - hidded from shot!!..

By the time it graced TV screens, clever 'CGI' reworking had turned the actual large red sphere (20ft diameter!?!..) into a giant space-hopper! This was to promote a competition the prizes being slightly smaller versions of the fun bouncers!!..

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